SERVICE · 03
Editorial AI
One source, all the voices you need.
A system that takes your sources — articles, markets, internal data — and produces multi-format content with the right voice for each channel. Long-form analytical, social posts, newsletters, internal summaries. Same fact, different voices. Setup + retainer.
ONE SOURCE, FOUR VOICES
Anonymized example — same fact, four renderings.
SOURCE · 14:32
BTP yields spike +47bps after ECB hold
source: Reuters · indexed 14:32 · category: macro
LONG-FORM · ANALYTICAL
The 47-basis-point move on Italian BTPs follows the ECB's decision to keep rates unchanged, against expectations of an initial cut. The market is reallocating duration, with flows moving into German Bunds. Spread pressure could reassert itself in upcoming sessions.
3 min read · 67 words · published 14:34
SOCIAL · X
BTP-Bund spread back above 180bps. ECB didn't cut, the market didn't believe it. Duration reallocation underway.
267/280 chars · ready to post
NEWSLETTER · DAILY BRIEF
Good morning. The day opens with Italian BTPs yielding 47bps higher after the ECB's decision to hold rates — a realignment markets have been pricing for weeks but still surprising in its intensity.
subscriber-ready · est. read 24s
INTERNAL · SLACK
> BTP yields +47bps > ECB held rates (expected cut) > Duration reallocation in progress > Spread BTP/Bund > 180bps
#trading-floor · auto-posted
HOW IT WORKS
From ingestion to distribution, in 4 steps.
- 01
Ingestion
Connected sources (RSS, APIs, internal feeds, live markets)
- 02
Voice tuning
Per-channel voice profiles, trained on your samples
- 03
Multi-format
Long-form, short, newsletter, summary
- 04
Distribution
Auto-publishing, optional human review
WHAT YOU GET
Content engine deployed
System that ingests your sources 24/7
Trained voice profiles
Brand voices for each channel, fine-tuned
Multi-format templates
Long-form, short, newsletter, summary
Publishing pipeline
Automatic distribution or human-in-the-loop
WHO IT'S FOR
You have content volume to produce on a regular cadence — newsletters, social, internal briefs, content marketing. You have clear brand voices you want to maintain. You want quality without scaling headcount.
NOT FOR
You want a single article or a one-off set (this is an engine, not a one-shot service). You don't have defined brand voices yet (start with an audit of your content strategy first).